MINNEAPOLIS--(BUSINESS WIRE)--Cinnamon Toast Crunch has always embraced the absurd. But what’s happening right now is more than just absurd — it’s unheard of. In an unexpected turn of breakfast events ...

General Mills has launched a new campaign for Cinnamon Toast Crunch, where they would like you to solve a mystery and win free cereal for a year. In a new campaign, the pieces of real have started ...

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AUSTIN, Minn — A couple of companies based in Minnesota have mixed their breakfast favorites together to create a new food. Golden Valley's General Mills has lent some "Cinnadust" from its popular ...

Help uncover “The Last Square” for a chance to win a year’s supply of Cinnamon Toast Crunch MINNEAPOLIS--(BUSINESS WIRE)-- Cinnamon Toast Crunch has always embraced the absurd. But what’s happening ...

Cinnamon Toast Crunch today launched its latest campaign, “Must Cinnadust,” per details shared with Marketing Dive. The effort finds the General Mills cereal brand taking the creative concept of its ...