Arla’s Danish chocolate milk brand Cocio is being promoted through sampling to increase trial and building awareness. Handled by Space, the activity will see a branded campervan target both Londoners ...

We all love free samples, right? True, sometimes they make you want to throw that flimsy little toothpick right back at the poor old lady who made you put a gummy piece of “beef” stroganoff in your ...

The agency has worked closely with the brand for a year to refresh its look and feel for the new market. “Dragon Rouge helped us to really get under the skin of the consumer in the UK market. Their ...

Arla is aiming for a larger slice of the UK milk drinks market by launching its Danish chocolate milk brand Cocio. Cocio – which Arla says will be pronounced ‘coke-e-o’ in the UK – is a blend of fresh ...

Danish-Swedish dairy foods group Arla Foods has acquired a 50% stake in Cocio Chocolademaelk, the Danish producer of drinking chocolate. The company is currently owned by local businessmen who ...

Arla has launched its chocolate milk drink Cocio in the UK. The Danish drink – with three ingredients, cocoa, sugar and milk – is available in two forms: Cocio Classic or Cocio One. It contains 1% fat ...