IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has published the first version of its Pan-European Retailer Digital Advertising ...
According to the World Economic Forum, "As the global economy rapidly digitalizes, an estimated 70% of new value created over the coming decade will be based on digitally-enabled platform business." ...
With over 56% of budgets in digital, agencies are doing more and more work in digital. Agencies must keep their skills sharp and up to date to succeed in the growing digital marketing world. Digital ...
Compelling digital marketing requires the delivery of targeted, consistent, and cohesive experiences across the entire range of interactions spanning digital channels. As B2B buying decisions have ...
Digital transformations or digital skill building often starts with a workshop or training. Most businesses I've worked with reach out with that exact request. The challenge is that training isn't the ...
Leaders, revising their five-year plans every quarter, are constantly seeking ways to reinvent their companies and stay ahead of the pack, given competitors of varying capabilities and scale and ...