Private labeling is the interesting story of a how a segment of products, originally introduced as low-price alternatives to high-priced brands, is gradually evolving a new brand identity in its own ...

Traditional labeling-development techniques can put a drain on manufacturers’ resources — and that’s before a decision is made on which information is needed and will fit on the label. Electronic ...

Opinions expressed by Entrepreneur contributors are their own. The private label business model has been around for decades. And just as business trends have shifted due to technological changes, ...